Video games aren't just for obese kids on the couch eating Cheetos all day.
There are some genius ideas behind the development of these games that have applications beyond just the games themselves. This last week we've taken a look at how these video game dynamics and reward systems could be applied to incentive programs. Not only recognition program design but even using abstract awards in lieu of more "traditional" merchandise. Here's a brief recap with links of what we discussed:
Farmville seems like a silly fad right? Well it's a silly fad that has generated hundreds of millions of dollars of revenue. Farmville along with other virtual ecosystems found on Facebook are keen on modifying the behavior of their users. So much so that giftcards are available for purchase in brick and mortar establishments for further success in these games. How could incentive programs use this new obsession to their advantage? Click here to learn how.
This is part one of a two part series investigating how video game dynamics could be applied to incentive programs. This post includes a TED Talk from Seth Priebatsch of geolocation service SCVNGR talking about four video game dynamics. We dissect two of those dynamics here.
This is the second half of breaking down the game dynamics presented by Priebatsch and correlating those ideas to incentive program design. We take a look at the Progressive Dynamic and Communal Discovery. Learn more about these ideals by clicking here.
That's just a brief glimpse of how social gaming could be used within future employee recognition programs. On our blog we also investigate other examples of successful award programs, how social media could be applied to recognition along with other trends and future examples of where the industry may go from here.
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