We are pleased to announce the hiring of Brad Brettschneider as Business Development Director (BDD). As a former Value-Added Reseller (VAR) partner for Hinda, Brad is no stranger to the industry or the company. His deep knowledge of recognition, rewards and incentives includes extensive experience selling Service Recognition Programs (HR), Sales Programs (Sales & Marketing) and Safety Improvement Programs (HR & Operations).
Most recently, Brad served as Account and Territory Manager for 1157designconcepts in Sidney, OH, where he was responsible for sales development in Wisconsin, Illinois and Indiana and managing 1,240 accounts. Prior to this, Brad was Recognition Consultant and Sales Director for Jostens Recognition Division/MTM Recognition in Minneapolis and then Founder and Sales Director for Corporate Recognition Consultants (CRC) in Birmingham, MI.
An experienced BDD, Brad has proven successful in B2B sales with notable accomplishments among Fortune 500 clients and a strong presence working with C-Level executives. He has experience selling and implementing point-based incentive programs, symbolic recognition programs and merchandise reward programs to consumers and companies with distributors/dealer networks and is accustomed to and comfortable selling large-scale programs of $1 million-plus requiring strategy, problem solving and persistence with long-term sales cycles.
Brad’s in-depth knowledge of distributors and channel markets has served to create broader sales, increased revenue and the vision to recognize opportunities and strategize to seize given opportunities for growth and increased profit. A combination of solid business acumen, dynamic interpersonal communication skills and knowing how to bring out individual strengths within a team has proven Brad as a leader in the industry.
“Brad’s experience in the industry and as a former Hinda Incentives VAR will bring insights and creative solution development skills that will help our VAR partners to be successful,” says Mike Donnelly, President of Hinda.
Brad earned his undergraduate degree at Arizona State University in Tempe, where he played baseball and was president of his fraternity. When not hard at work, he keeps busy as an umpire for the Suburban Umpire Association of Chicago and as a manager and player in his men’s baseball league.
"I'm looking forward to helping Hinda increase sales and revenue through its VAR partner network,” Brad says. “With my experience as a VAR who sold to Ford, General Motors and Beam Suntory, I'm certain I can help VARs deliver top-notch programs to their clients."
He adds, “Point-based merchandise programs are a terrific way to engage employees, raise sales and drive performance and I'm thrilled to represent a company that knows how to deliver outstanding measurable results."
Welcome to the team, Brad!