January 2025 Monthly Rewards Recap

in

As we kick off the new year, it’s time to reflect on the standout redeemers of 2024 and predict what will be trending in 2025. From the latest tech to home essentials, let’s dive into the categories that captured the most attention.

Electronics: Apple®’s Reign Continues

Once again, Apple® takes the crown in the electronics category, with thousands of participants snapping up AirPods®, iPads®, iPhones®, and more. The Apple AirPods Pro® has consistently been the most redeemed item, but the game is changing. With the release of the Apple AirPods 4 featuring Active Noise Cancellation, we’re watching this spot closely – will the AirPods Pro hold onto its throne, or will the new release steal the spotlight? Only time will tell, but one thing’s for sure: Apple isn’t leaving the top redeemers any time soon.

Home: Floor Care & Kitchen Ware

The home category saw plenty of movement in 2024, with Dyson vacuums, especially the V15 Detect Cordless, taking the lead month after month. But it wasn’t just cleaning gadgets making waves – participants also had an eye for quality kitchen gear, with the Gourmet Edge 3-Piece Cutting Board Set becoming a fan favorite. Looking ahead to 2025, we expect floor care gadgets to remain a top pick, but keep an eye out for a rise in redemptions for cookware and kitchen essentials.

Personal: Accessories Take the Lead

Sunglasses and handbags were among the most popular redemption choices, with Costa Del Mar’s Blackfin Fishing Sunglasses and Marc Jacobs’ The Medium Tote Bag leading the charge. Jewelry, too, had its moment – particularly the Diane Katzman 2-Tone Heart Necklace, which continued to top the charts. A newcomer at the end of the year – the Apple® Watch® Series 10 – has already started making waves, and with watch bands available from fashion brands, we’re expecting redemptions to rise in the months ahead.

Recreation: Fun Indoors & Out

In the recreation category, the Nintendo® Switch™ OLED Model was a top contender, and with the confirmation of the Switch 2 on the horizon, it’s safe to say this trend will keep going strong. Also, the Sonnet 4x30 Binoculars proved to be a hit, dominating almost every month of the year with their affordability and versatility.

New this Month

Looking ahead, we’ve added a few exciting new products to our catalog that we believe will make a splash:

  • Apple® MacBook Pro® 16-Inch Laptop – Featuring the new M4 Pro chip Built for Apple Intelligence™, this powerhouse is bound to rise to the top.

  • Selkirk SLK EVO Power Pickleball Paddle – Pickleball is still a fan-favorite sport, and this paddle is sure to add to the excitement.

As we look ahead to 2025, we’re excited to see how these products perform and what new trends will emerge in the coming months!

 Click on the image below to open the January issue as a PDF in a new window.